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Creative Technologist

AI Systems Builder

Digital Product Strategist

Designing systems that transform complexity into measurable business value

02 / Mindmap

The architecture of my thinking

Every product, workflow and automation starts with a network of connected ideas. This map reveals the disciplines and concepts that influence my work.

03 / Strategic Reading

A strategic reading system behind the work

An ongoing collection of ideas that continue to shape how I think about strategy, systems, product, AI and long-term value creation.

Cover of AI Superpowers

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Book Info

Artificial Intelligence

AI Superpowers

Kai-Fu Lee

A useful view of how AI changes competition, products, and the pace of execution.

Favorite Quote

In deep learning, there is no better data than more data.

04 / Why I think this way

Connecting the dots

A multidisciplinary path through design, business, technology and systems thinking.

I did not start in software.

My background spans creative leadership, branding, digital strategy, project management and business-oriented problem solving. Over time, I became increasingly interested in the systems behind products, operations and decision-making.

That curiosity led me deeper into software development, automation and artificial intelligence. Today, I combine creative thinking, technical execution and business strategy to design systems that reduce friction, improve efficiency and create measurable value.

Software Development Technician Universidad CENFOTEC Education
Creative & Digital Projects 10+ years leading Leadership
Project Director PROSESO since 2021 Current Role
Multinational Clients Unilever & Essity Experience
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Experience Timeline

Project Director - PROSESO Estudio de Diseño S.A.

Leading creative and digital projects with a stronger focus on systems, business outcomes, and operational clarity.

05 / Contact

Let's build together

Seeking opportunities to contribute, lead and help organizations move faster through better systems and technology.

My strongest work happens when strategy, execution and technology are aligned around a shared goal.

I am interested in joining teams that value systems thinking, continuous improvement and practical innovation.